Title: Tackling Large Paid Search Campaigns: Automated Solutions Date: Thursday, November 13, 2008 - 12 Noon Central Time Presenters: Chris Sherman, Executive Editor, Search Engine Land Register: Click here to Register From the Webinar Website:

Paid placement search advertising programs can be an appealing alternative to time-consuming organic search engine optimization (SEO) efforts ñ allowing you to rank well in search engine results with comparatively less work. But what happens when your campaign grows to hundreds, thousands or even millions of listings? Managing the bidding process manually becomes a nightmare ñ perhaps even impossible. Fortunately, there’s an entire class of search ad bid management tools that can save you time and money — and when used properly can actually improve your campaign’s performance and ROI. In this webcast, Chris Sherman will describe the kinds of bid management systems available and how they can be used effectively.