Why Should You Attend:

The large majority of wellness outcomes and guarantees are simply made up, or if not, they are indistinguishable from fiction. If you accept these outcomes or guarantees, you will have lots of savings to “show” but will you have achieved anything? And what if your CFO looks into your results? CFOs – who are attending sessions analogous to this one in droves -- are growing increasingly skeptical of large ROIs for wellness and disease management. What would you be able to say? How would you refute their questions?

Don’t count on your benefits consultants or brokers to support you. This webinar will discuss the example of a major insurer who has adopted a strategy specifically designed to fool consultants.

This session will show how you can become a much savvier shopper for wellness services and reader of wellness contracts and reports, and keep the worst-case scenario from happening to you. Examples will be shown by name (maybe your vendor or carrier is among the culprits or maybe they’ve flown under the radar screen). By attending this webinar you will know what to look for and how to avoid a possible career-ending move by buying a wellness program that can’t pass your CFO’s sniff test.

Who Will Benefit:

- VP-Benefits
- VP of Human Resources
- Benefits consultants and brokers
- Medical Directors
- Actuaries
- Vendor executives

Are you struggling to understand the intersection of Social Media and SEO, and what it means to your marketing campaigns?

Evolving social media marketing & search engine optimization tactics present new challenges in measuring performance and improving results.

Spend an invaluable hour with Lee Odden, CEO of Top Rank Online Marketing, for actionable strategies you can use immediately to determine your ROI.

Lee will cover:
Essential business problems solved with social media marketing and optimization
New rules for customer engagement and monetization of social media
Examples of how companies are measuring success
A model of social media marketing strategy and measurement
WHEN: February 17, 2011 at 11:00 AM PST
EXPERT: Lee Odden, CEO of TopRank Online Marketing

How do you ensure that what business demands, IT is able to deliver on time and on budget? How do you leverage your legacy systems investments to deliver a single, efficient customer service process? How do you leverage the latest technologies for cost savings and agility? The answer lies in a customer-focused service experience delivered by KANA SEM.

During this live event we will explore the power of:

* Integrating fragmented, legacy customer service technologies and breaking-down functional silos into a single process
* Closing the gap between business requirements and IT delivery with improved communication and shared control
* Leveraging the latest technologies, such as SOA and Web 2.0, to gain the flexibility to deploy on-premise or within the Cloud

Date & Time-
Wednesday, February 16 at 10AM Pacific, 1PM Eastern, 6PM GMT

Presenters-
Vikas Nehru Vice President of Product Marketing, KANA

Vikas has 15+ years of experience as a senior engineering, product management and marketing professional in the enterprise software industry. He has been instrumental in leading the direction and strategy for KANA's innovative solution suite.

About KANA
KANA, the leader in Service Experience Management, provides solutions that deliver a customer service experience that successfully balances customer interests with business goals. KANA's clients report double-digit increases in customer satisfaction, increased revenue growth while reducing contact center costs by an average of 20 percent. KANA's award-winning solutions are proven in more than 600 companies worldwide, including approximately half of the world's largest 100 companies. For more information, visit www.KANA.com.

Now, more than ever, companies need to look at cost saving strategies that also improve efficiencies. Electronic invoicing can revolutionalize your accounts payable processes, and save you millions of dollars a year. And you can achieve that ROI in just months.

WHO SHOULD REGISTER:

CFOs, VPs and Directors of Finance
Controllers and other senior managers responsible for Accounts Payable
CPOs, VPs and Directors of Procurement
WHAT YOU’LL LEARN:

How best-in-class companies are handling 10 times as many invoices with eInvoicing
How eInvoicing eliminates paper and drastically improves processes
How you can achieve “straight through processing” (completely automated approvals)
How to build a compelling business case
There has never been a better time to implement eInvoicing. Enroll now to learn how you can reduce costs, improve throughput and accuracy, and achieve an ROI in months.