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StorySelling : Telling and Selling Your Breand Story

Submitted by Anonymous on Sun, 02/28/2010 - 17:35
02/28/2010
America/Chicago

StorySelling is a brand planning model that was developed using story structure.
in this informative webinar, sponsored by the American Marketing Association, you'll learn how to develop a plan for your brand that draws upon important storytelling principles.
Stories engage, inform, motivate, and pass on values. If that's what you're expecting your brand to do, than this webinar is for you.

Webinar Presenters: 
Jim Signorelli CEO ESW Partners Advertising
Webinar URL: 
StorySelling: Telling and Selling Your Brand's Story
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Tags:
  • advertising
  • branding
  • marketing
  • marketing
  • story
  • storytelling
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