internet marketing
Peter Shankman's Social Media Video Secrets
Join us for this live video webinar on how to grow your business by using video. Social media expert and founder of Help A Reporter Out (HARO) Peter Shankman will share his secrets on how to:
- tell your story in a compelling way on video
- leverage social media videos to get
the word out
- get press attention for your video
We'll be showing plenty of examples and also be giving two selected business videos a 'video makeover'.
Yahoo! & Microsoft Search Alliance – What? How? When?
Yahoo! & Microsoft Search Alliance – What? How? When?
Thursday, June 24, 2010 - 1 PM EDT (10 AM PDT)
Speakers:
Chi-Chao Chang, VP of Search Advertising Product – Yahoo!
Wendi Sturgis, VP Partner Management Group – Yahoo!
Lewis Lin, Director of Product Management and Marketing – Microsoft Search Advertising
Registration and information at http://searchmarketingnow.com
The Yahoo! and Microsoft Search Alliance is one of the biggest changes in paid search history. As a search marketer, are you prepared for the merged platforms?
This webcast features speakers from Yahoo! and Microsoft, who will provide more specifics on the Search Alliance.
In this presentation, you’ll learn:
•What the Yahoo!-Microsoft Search Alliance is all about
•How campaigns, keywords and creatives will be transitioned
•When the migration will occur
About the Speakers:
Chi-Chao is VP of Search Advertising Product, responsible for product management, research and development, and testing of sponsored search and content match product lines. He has held other senior leadership roles at Yahoo! in display advertising platforms, web search relevance and analytics and he built the first Yahoo! search assistant, the first human peer-reviewed search engine, and the Mail SpamGuard system.
Wendi Sturgis, Vice President of the Partner Management Group at Yahoo!, leads the account management team responsible for Yahoo!'s search and display partner relationships in the US. She also has responsibility for the operations, training and support functions that enable Yahoo!'s partners to maximize their revenue opportunities with Yahoo! Wendi drives the overall strategy for how Yahoo! serves clients; she focuses on enabling clients to leverage Yahoo's technology platforms as quickly and profitably as possible as well as expand revenue opportunities across our search and display marketplaces. Her team is also involved in product strategy to ensure that customer feedback is incorporated into Yahoo!'s product roadmap.
Lewis Lin is the director of product management and marketing for Microsoft search advertising. Lewis and his team sets marketing/field strategy and influences the adCenter product roadmap. Prior to Microsoft search advertising, Lewis worked on Hotmail product planning and marketing for Windows Server. Before Microsoft, Lewis held business development and product management roles at various companies, including Sun Microsystems and Citigroup. He received his MBA from Northwestern’s Kellogg School of Management and has a bachelor’s degree in computer science from Stanford University.
This webcast is sponsored by Marin Software.
SEO and Website Hosting: What You Should Know
SEO and Website Hosting: What You Should Know
Tuesday, June 22 - 1 PM EDT (10 AM PDT)
Speaker: Vanessa Fox, Contributing Editor, SearchEngineLand
Registration and information at http://searchmarketingnow.com
There's more to SEO than keywords, back-links and compelling content: understanding the back-end technical aspects of your website are just as important if you want to be seen favorably by the search engines and found by searchers.
In this webcast, we'll explore what every serious SEO should know about hosting -- from what to expect from your hosting services, to understanding which databases to use, to diagnosing hosting issues and their impact on SEO.
Whether you're an SEO consultant, an in-house SEO, or a web developer or designer, you need to understand the connection between site architecture, hosting, and SEO.
Our expert speaker, Vanessa Fox, will discuss everything from which server Operating Systems are used to how hosting services handle load balancing and redirects.
She'll also cover:
- How speed affects SEO
- How hosting services manage parked domains
-How hosting services manage aggressive bot traffic
-What to look for in a good SEO-focused hosting service
Vanessa Fox has been called a 'cyberspace visionary' by Seattle Business Monthly. She is a contributing editor for O'Reilly Found, a conference for web developers about SEO, and she is a frequent speaker at industry events. Previously, she created Google's Webmaster Central. She is the author of several publications, including Marketing in the Age of Google: Your Online Strategy IS Your Business Strategy, just published by Wiley.
Sponsored by Codero. Codero delivers dedicated and managed hosting solutions on-demand for small- to medium-sized businesses. Drawing upon 15 years experience, live support is available 24/7/365 as part of a portfolio of hosted IT solutions, including Business Mail, eCommerce, and network, backup, and security services. For more information, visit www.codero.com.
Top 10 Reasons Most Local Marketing Automation Systems Fail.
Nine out of 10 major brands have reported struggling with local marketing automation (LMA). More than half abandon the effort within three years--and many who remain limp along with mediocre results.
In this hard-hitting, no-holds-barred webinar, an expert practitioner in the local marketing automation space will cover 10 of the most common mistakes a brand can make when building, launching and enhancing an LMA system.
As you'd expect, you'll pick up a lot of how-tos. But more important, you'll pick up the vital how NOT tos. For instance:
* How NOT to set unrealistic expectations about local ad building.
* How NOT to miss the critical design challenges that are staring you in the face.
* How NOT to turn your agency and creative partners into passive-aggressive enemies of your project.
* How NOT to isolate your system in a vacuum
* How NOT to fall prey to the "cheap and cheerful" myth of web-to-print.
* How NOT to lock yourself into a one-channel system when you're living in a multi-channel world.
* How NOT to build a brand-centric system that leaves the real-world needs of your local marketers out in the cold.
You'll see real-world statistics on user adoption and discover the three fascinating--and almost always overlooked forces--that make adoption happen. In the end, we'll leave you with a clear sense of the journey that successful local marketing automation requires--and a firm conviction that the goal is worth every step on that path.
FREE Webinar: Planning Your First Webinar
This webinar is appropriate for those wanting a basic understanding of the mechanics of delivering a webinar. It is valuable for those considering using webinars to deliver
educational programming and for those just getting started with webinars as a new marketing channel.
What You Will Learn:
Each Step in the Webinar Planning Process
Guidelines to Evaluating Vendor Options
Simple Marketing Tasks to Drive Webinar Attendance
All attendees will receive: a FREE step-by-step webinar checklist that can help track the completion of tasks necessary for planning a professional and successful webinar.
About the Presenter:
Don Cameron, Marketing Strategist and founder of Interactive Telesis and ConferTel, has helped hundreds of organizations generate non-dues revenue by delivering educational webinars to their members in addition to helping businesses use an educational marketing approach to cost-effectively generate qualified sales leads.
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Managing B2B Leads for Sales Success
Can B2B Marketers increase revenues with tighter integration between your sales and marketing team functions?
In this special live webinar, two leading industry experts will address this question and those below that are top of mind for many B2B Marketing Executives today.
1. What technologies exist that will facilitate more collaboration between marketing and sales?
2. Should social media be part of your demand generation strategies?
3. What role does search marketing play in improving both the quality and quantity of your leads?
4. How will demand generation look different in 2015?
Join us for a conversation with Mac McIntosh (from The Business-to-Business Sales Lead ExpertsTM) and Gord Hotchkiss (author of The BuyerSphere Project) to discuss these and other existing realities that face B2B Marketers.
This webinar is recommended for VP's, Directors and Managers in Sales and/or Marketing roles.
Five Secrets to Success With Google AdWords
Summary
An Intuitive Websites free Webinar on implementing a Google AdWords marketing strategies that will drive results for your business and excellent ROI.
Google AdWords, or pay per click advertising, is one of the most successful and popular forms of Internet Marketing. AdWords has driven tremendous success for Google and thousands of Websites. This Webinar will show you how to make AdWords work for your Website.
Webinar Info
* Date (Past): Wednesday, February 3rd, 2010 at 10am (MST) Noon (EST)
* Length: Approximately 70 minutes
Topics Discussed
* The fundamentals of pay per click and Google AdWords
* How to develop an AdWords strategy that works
* Targeting key words that produce sales
* How to set-up an ad campaign that gets results
* Find and target the right Website visitor
* How to write ads that drive results
* And more...
Target Audience
* Business owners and key managers
* Marketing managers and sales professionals
* Web marketers at all levels
* Website developers and designers
The Presenter
Tom YoungThomas Young, CEO of Intuitive Websites, a Colorado based Internet marketing and Website development firm. Tom has worked with hundreds of clients from Fortune 500 firms to start-ups on improving Web marketing efforts.
To learn more about Tom, visit http://www.thomasvyoung.com. He can be reached at tom@intuitivewebsites.com This e-mail address is being protected from spambots. You need JavaScript enabled to view it or 719-481-4040.
Blogerzoom - Perfect Place For Advertising and Marketing
Blogerzoom is a unique advertising and marketing campaign where your blog/site will not only display in our site but also through all other networks. Our advertising team will do your article marketing, affiliate marketing, will connect your blog/site to social networking & bookmarking sites, SEO, provide Google ad words credit, do badge advertising, place your Banner ads, give you constant traffic and also provide share up to100 US$ from our contest. Our main motive is to publicize our customer’s blog/site in all networks and do the top class marketing.
Blogerzoom is different from other Advertising sites because its service starts with price as low as 10$ (2 years) which suits for each and every bloggers as well as site owners, also its features are fully capable to provide you perfect platform so as to increase your readership and make extra revenue at the same time.
Blogerzoom is a great place for Blog lovers. The site features a cool community where you can share your thoughts, feelings, make new friends and also get blogging tips & tricks.
The Money is in the Marketing: Developing an Agile Lead Management Process
Your department spent countless hours and effort on your marketing campaigns, yet you are unable to show correct marketing ROI or achieve a closed loop reporting. Learn how to create a process and architecture in which the components work together and enable you to leverage the "intelligence" hidden by current system communication breakdowns and lack of processes. This workshop will set you on the path to creating seamless, effective demand generation architecture critical for supporting measured marketing SUCCESS.
We will show you:
• How the Agile lead management process works
• The 7 critical areas in a demand generation architecture you need to know about
• The components involved - CRM, Web and Marketing Automation System
• How Agile can give you the correct marketing ROI and closed loop reporting
What's a Web Strategy and Why Do I Need One? New Year's Edition
Your web strategy defines what you're trying to accomplish on the web -- what you're setting out to do and the tools you're going to use to achieve that goal. This webinar discusses both the questions you should ask yourself and the tools at your disposal, so you can make sure your website gets where it needs to be in 2010 and beyond.

