Webinars are a low cost way to generate qualified sales leads. Delivered as educational marketing, they also position you as an authority in your field, creating respect and instilling trust in your audience. Bottom line, it gives your sales efforts a running start.

What You Will Learn:
The benefits of educational marketing
The rules of lead generation webinar engagement
The steps to create a well organized follow-up process
The best methods to cost-effectively attract webinar registrants

Who Should Attend:
Sales and Marketing professionals who know the value of their customer;
Management who wants their sales staff closing, not cold calling;
Executives who understand long-term leadsource ROI.

All attendees will receive: a copy of "40 FAQs About Lead Generation Webinars"

About the Presenter:
Don Cameron, Marketing Strategist and founder of Interactive Telesis and ConferTel, has helped hundreds of organizations generate non-dues revenue by delivering educational webinars to their members in addition to helping businesses use an
educational marketing approach to cost-effectively generate qualified sales leads.