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« Tuesday January 27, 2009 »
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2009 State of Global Talent Management: Mission-Critical HR Start: 01/27/2009 1:00 pm The global economic crisis has made integrated talent management a mission-critical business priority. In fact, results from Softscape's fourth annual global HR survey reveal that three of four companies now view integrated talent management as mission critical. In this Talent Management magazine webinar, Steve Bonadio, Senior Director of Product Marketing at Softscape, will offer advice and best practice strategies to attendees based on their peers' views of strategies, initiatives, challenges, plans and goals for 2009. Key topics will include the top initiatives for cost containment, why identifying high performers is more important than ever and strategies for improving productivity and employee engagement. Turbo-Charge Your 2009 SEM Retail Strategy: Top 5 Lessons & Tips from the Experts Start: 01/27/2009 1:00 pm How did online retailers fare in the holiday selling season of 2008? The news may not be as glum as you think. Even in today’s economy, savvy online retailers can maximize their returns, whether through investment in paid search, shopping engines or other online marketing strategies. This webcast looks at online retail lessons learned during the 2008 holiday shopping season, and how to apply those learnings to your 2009 strategy. We’ll get a postmortem from comScore about just how retail markets did in the current economic climate. Which segments performed better than others - and why? We’ll also get a report from the trenches: Vintage Tub and Bath, a Top-500 Internet Retailer, will share some of its online marketing tactics - from pushing product reviews, to fine tuning paid search and effectively using shopping comparison engines. Chris Wine of Marin Software will give some concrete tips on how to factor seasonal and economic fluctuations into your online marketing campaign using Marin Search Marketer. Attend this webcast and learn: * How 2008 online retail sales compared to 2007 * Which SEM tactics were successful - and which weren’t * How to improve your 2009 retail PPC strategy with Marin Software’s application * When to cut back - or ramp up - your marketing budget * How to take advantage of day of week and seasonality data …and more Webinar \| Build the Business Case for SaaS CMS Start: 01/27/2009 1:00 pm Smart companies are now leveraging SaaS content management solutions to transform their businesses and save money. Find out how you can build a business case and become a hero in your own organization by making the move to a SaaS CMS solution. Speakers: Mary Laplante and Senior Analyst Bill Trippe of the Gilbane Group. What you’ll learn: - Status Quo – Why doing nothing jeopardizes your business and wastes money - Open Source – Why it will cost you more than SaaS CMS solutions - Installed Solutions – How to eliminate expensive software and hardware overhead, lack of innovation and hidden ongoing costs - SaaS CMS – How to leverage the SaaS agile development model, improve productivity, save money, drive innovation and make yourself a hero This will be an informative session you won’t want to miss. Your future may depend upon it. Webinar: Best Practices for Proactive E-Discovery with Records Management Start: 01/27/2009 1:00 pm Utilizing Records Management Best Practices for Proactive E-Discovery to Lower Costs and Mitigate Risks Brian Hill of Forrester Research will be presenting on the state of the e-Discovery industry along with best practice recommendations on how to utilize current technologies for proactive e-discovery. Brian, a Senior Analyst at Forrester, is a leading expert on e-Discovery, archiving strategies, records and retention management initiatives, and enterprise content management (ECM) endeavors. Additionally, Noel Rath, WW Product Marketing Manager for HP TRIM, will discuss HP's goal to help organizations apply an information governance strategy to become proactive in order to lower litigation costs, mitigate risk and help businesses become more efficient. The 5 Steps of Pay Per Click Optimization Start: 01/27/2009 2:00 pm Corvent and SEMpdx bring you Brian Carter and his 5 Steps to PPC Optimization... "The 5 Steps to PPC Optimization is based on my 5 step process for optimizing anything. I created that process by analyzing how I optimize everything: from PPC to SEO, social media, my driving, and even my wife. This seminar is valuable for all levels of PPC expertise, because it won't overwhelm the neophyte. It provides a coherent framework and sense of prioritization to the work. It will simplify and clarify things for the expert. And it provides good tools for communicating with your clients and coworkers about how PPC works best." Learn more about Brian This event is brought to you by Corvent, a leader in webinar event services, and SEMpdx, an educational SEM resource to Portland-area businesses.