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« Thursday April 30, 2009 »
Thu
Thought Leaders Forum - What's Next in Internet Marketing Webinar
Start: 04/30/2009 11:30 am

 The internet has become the essential hub for all business and personal communications. Join Internet Marketing Experts Jay Berkowitz, Rohit Bhargava, Maria Harrison, Jim Kukral, Joe Laratro, David McInnis, Mari Smith and Richard Stanton, to find out what is coming next in marketing online. 

* Why is there so much buzz about Twitter and how can I make it work for me? 
* What are top strategies for marketing your business online? 
* How to use social media websites for business? 
* What is the future for Google and search marketing? 
* What are the best approaches to market your personal brand?

Network Solutions GrowSmartBusiness Webinar
Start: 04/30/2009 1:00 pm

 In the new economy, U.S. small businesses continue to struggle with the most significant aspects of operations: Capital access and marketing. In fact, the Small Business Success Index grades America’s small businesses at a D- in finance and a C- in marketing (compared to an A- in customer service).

 
The Challenges:

  • Finance: The single biggest competitive disadvantage of U.S. entrepreneurs is meeting capital needs to grow their businesses. To become more competitive, small business owners desperately need access to capital to invest for long-term growth, as well as the know-how to identify capital resources for funding day-to-day operations.
  •  

  • Marketing: Entrepreneurs struggle to come up with new ideas and innovations to grow their businesses, which is surprising given that U.S. small businesses are known for their ingenuity. They also have problems getting and converting leads, positioning their companies as big players, and finding ways to get the word out about their businesses.

 
About the Event:
 
On Thursday, April 30 from 2-3pm ET, Network Solutions will host the GrowSmartBusiness Webinar to help small business owners learn from the success of others. Join our all-star line-up of entrepreneurs and experts for this free, live webcast. They’ll discuss tips for overcoming challenges to marketing strategy and capital access.


Roy Dunbar, CEO of Network Solutions, will host the conversation. Our speakers include:

  • Kristina Bouweiri, CEO of Reston Limo, the largest independent limousine service in the U.S.
     
  • Anita Campbell, Editor of Small Business Trends
  •  

  • Tom Heath, Columnist, The Washington Post's Value Added
     
  • Kelly Muccio, Founder of Lost Boys, a fashionable clothing store recently featured on Good Morning America
     
  • Surfy Rahman, Co-owner of Indique, a popular DC-area restaurant chain.
Priceless Advice From A Battle-Scarred Tech Support Rep
Start: 04/30/2009 1:00 pm
End: 04/30/2009 2:00 pm

Brian Doe, of Enterasys Networks, is one of the tech support industry's stark-raving geniuses, bringing years of expertise and maverick sensibilities to an often unadventurous category. In the next Glance-sponsored Webinar, Brian's humorous stories and sage advice will change the way you approach tech support forever, both as a provider and consumer.

In '08, 87% of consumers switched companies based on bad service, and half will pay more for better service – even in a down economy. Tech support matters! This Webinar will give you a leg up on the competition and increase your bottom line - register now.

This engaging webinar will cover:
Dealing with tech support reps.
Managing your own tech support staff.
Finding a good tech support rep.
Knowing the limits of tech support
and more...

How To Use Twitter effectively for business, advocacy and policy
Start: 04/30/2009 1:00 pm

Hear from Anamitra Bannerji of Twitter and Chris Abraham of Abraham Harrison about how to use Twitter effectively in a professional context.

Twitter is all the rage, with celebrities, politicians and business leaders all jumping on the chance to provide real time information and feedback to their followers. But naysayers have questioned its value as a serious communications tool for change.

Find out the techniques and strategies for effective Twitter use that can make the difference between success and failure, that can dramatically drive up understanding and communication of your message. Learn what to avoid so you don't run into social or legal trouble.

This webinar will provide you with positive techniques to
- Grow your Twitter audience
- Provide more effective and better 'tweets'
- Get your tweets picked up, passed on and discussed
- Stay focused on core values

Speakers
Chris Abraham, AbrahamHarrison. Chris is President and COO of Abraham Harrison and is a leading expert in online public relations with a focus on blogger outreach, blogger engagement, and Internet reputation management. He is a pioneer in online social networks and publishing.

Anamitra Bannerji, Twitter. Anamitra works on commercial applications of Twitter as part of the Twitter product management team.

Moderator
Owen Linderholm, WebinarAce. Owen is a web content strategy expert specializing in new media, social networking and new approaches to content on the web. He has produced and moderated dozens of webinars for organizations large and small.

This webinar will take place live on Thursday April 30th at 1 PM EST and 10AM PST. It will include audience participation in the form of live polls and a live question and answer session. It will be recorded and the recorded version will be made available within 48 hours for on demand viewing.

Those of you wanting to ask questions or follow the discussion from April the 30th, please use hashtag #twiz

Webinar: Get through The Recession With E-mail and Direct Mail
Start: 04/30/2009 1:00 pm

Like Fred Astaire and Ginger Rogers, the e-mail and direct mail channels can make beautiful footwork solo. But when you pair them up for the right number, the result is electric—higher response rates, higher average order value and higher lifetime value. And in a tight economy, what company doesn’t want its marketing dollars to stretch farther?

This webinar will teach you how to integrate these two powerhouse media for maximum results and marketing efficiency. Via case studies and the best practices used by leading marketers, you will get the inside scoop on how to harness the collective strength of both e-mail and direct mail.

You’ll come away with:
Best practices for channel integration
Testing tactics that lead to better results
Ideas for campaign strategy based on real-world case studies
Ideas for connecting with past customers and new buyers

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