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« Week of November 22, 2009 »
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22 INTRODUCTION - A Four Step Process to Internet Marketing Success all day Each of these 4 steps is critical to a Website marketing success: Strategy, Design and Development, Drive Traffic, Web Performance and ROI STEP 1: WEB STRATEGY - A Four Step Process to Internet Marketing Success all day An effective Web Strategy includes: A big picture understanding, Market research and data, Internet marketing plan, and a Web team (for implementation). STEP 2: DESIGN AND DEVELOPMENT - A Four Step Process to Internet Marketing Success all day Important Web design and development factors include: Navigation, Design, Development and Technology, Website content and Taglines, Content, and Market Research and User Testing. STEP 3: DRIVE TRAFFIC - A Four Step Process to Internet Marketing Success all day Drive traffic to your Website with: Search Engine Optimization (SEO), Pay Per Click Search Engine Advertising, Email Marketing, Content Distribution and Social Marketing, and Link Building and Offline Marketing. STEP 4: WEB PERFORMANCE - A Four Step Process to Internet Marketing Success all day Web Performance covers: Performance Goals and Stats Monitoring, Conversion Tracking and Website Updates, and Web Marketing in the Sales Process.	23 The Definitive Guide to Lead Nurturing Start: 11/23/2009 6:20 am The Definitive Guide to Lead Nurturing” provides B2B marketers with the ultimate resources for lead nurturing. With lead nurturing, organizations build relationships with qualified prospects who are not yet ready to speak with sales. Learn how lead nurturing can help you generate qualified leads, increase win rates, and save time and costs from Sergio Balegno of MarketingSherpa Research Group and Jon Miller of Marketo. Discover how lead nurturing can increase revenue by nurturing raw inquiries into sales-ready opportunities. http://bit.ly/iszkM	24 Making Email Marketing Work For You Start: 11/24/2009 2:00 pm Email remains one of the most powerful tools in the online marketer's toolbox. With nearly everyone who uses the web using the email daily, email marketing allows you to connect with customers and prospects with messages they want to hear on their schedule. Attend this webinar to learn what you'll need to know to get started with an effective email campaign today!	25	26 Venez assister au nouveau webinar Talend sur le temps réel dans l'intégration de données Start: 11/26/2009 10:00 am End: 11/26/2009 11:00 am Lors de ce webinar de 45 minutes, nous allons vous présenter : - Les avantages de l'intégration temps réel - Comment nettoyer, consolider et distribuer les données en temps réel grâce aux modes d'exécution de temps réel basé sur des événements et les Services Web. - La détection proactive des changements dans les sources de données - Comment diminuer spectaculairement la taille des jeux de données traités et accélérer la vélocité des données Une démonstration de fonctionnalités clés de Talend Integration RTx sera proposée au cours du webinar. Date: jeudi 26 novembre Horaires: de 10h à 11h CET Lieu: Online Inscrivez-vous vite : https://www2.gotomeeting.com/register/743258331	27	28