advertising
How to Promote your Business using Facebook - Next Generation
Complimentary Webinar - How to Promote your Business using Facebook.
This is the next generation of Facebook and the Internet - find out where you need to be and if your business is ready for the future of lead generation using Social Networks.
In working with hundreds of companies to find new business, Dean DeLisle has assembled the top items that their clients are using to generate new business in Facebook. Dean will show you how companies are using the newest features of Facebook to reach new customers and retain the ones they have.
He will also cover ways to leverage Facebook to help enhance your Search Engine Optimization!
You will Learn How to:
-Use a Facebook Page to get New Leads
-Leverage Facebook for Customer Service
-Drive Prospects from Outside Facebook to Your Business
-Setup New Facebook Advertising
*If you cannot make the specified time, by registering, you will receive access to the recording.
We look forward to seeing you in class!
“Thanks to Dean DeLisle and his guidance on Social Networks, we are seeing consistent growth and a wider reach than we could ever afford with traditional advertising. The classes and coaching have saved us thousands!” – Mark F. – CenterCars.com
ALL CLASSES ARE TAKEN ONLINE USING THE CONVENIENCE OF YOUR COMPUTER - LIVE AND RECORDED!
The Ethical Incentive: Building successful incentive & reward sites by crafting communities of trust.
What's old is new again and incentized lead gen and rewards communities are hot again. Unlike the shady fly-by-night paid-to-click sites of the late 1990's this new breed of rewards sites are powered by respectable ad agencies and marketing networks. Unfortunately even with the changes of the past 10 years, these new rewards sites have the potential to be just as nefarious as their spammy predecessors.
Marketing consultant Patrick Kelleher leads this informative and educational 60 minute webinar that will teach attendees how to build an ethical and transparent rewards website. A detailed question and answer session will follow the presentation.
More information at: http://hfconcepts.com/ethical-incentive.php
Blogerzoom - Perfect Place For Advertising and Marketing
Blogerzoom is a unique advertising and marketing campaign where your blog/site will not only display in our site but also through all other networks. Our advertising team will do your article marketing, affiliate marketing, will connect your blog/site to social networking & bookmarking sites, SEO, provide Google ad words credit, do badge advertising, place your Banner ads, give you constant traffic and also provide share up to100 US$ from our contest. Our main motive is to publicize our customer’s blog/site in all networks and do the top class marketing.
Blogerzoom is different from other Advertising sites because its service starts with price as low as 10$ (2 years) which suits for each and every bloggers as well as site owners, also its features are fully capable to provide you perfect platform so as to increase your readership and make extra revenue at the same time.
Blogerzoom is a great place for Blog lovers. The site features a cool community where you can share your thoughts, feelings, make new friends and also get blogging tips & tricks.
StorySelling : Telling and Selling Your Breand Story
StorySelling is a brand planning model that was developed using story structure.
in this informative webinar, sponsored by the American Marketing Association, you'll learn how to develop a plan for your brand that draws upon important storytelling principles.
Stories engage, inform, motivate, and pass on values. If that's what you're expecting your brand to do, than this webinar is for you.
PPC Strategy Gets Specific for B2B Purchase Types
Enquiro’s BuyerSphere research project identified three distinct purchase types in B2B. In this 30-minute webinar, we take a closer look at how to adapt your Pay-Per-Click advertising campaigns to the reality of how your buyers buy: Repeat Purchases, Repeat Modified, or Blank Slate. PPC campaigns can’t use a one-type fits all strategy, and by targeting buyers to these three segments you will meet and improve your campaign objectives. We cite examples of how to tailor ad creative, landing pages, and measurement to specific B2B purchase types.
In this webinar, you’ll learn
* How to identify where your company fits with regards to purchase types
* Tips on which ad messaging works for identified purchase type
* Landing page design best practices, specific to different marketing scenarios
* Gain a better understanding of how PPC can drive the demand gen. process
Who should attend: Online marketing managers, directors and PPC management professionals
American Attribution Index
October 1 - Thursday
The American Attribution Index:
Using Advertising Attribution Management to Improve Media Mix Allocation
Adam Goldberg and Purush Papatla, speakers
In this webcast, we'll learn more about the newly developed American Attribution Index, and how advertisers can use this new index to improve the effectiveness of their media mix allocation.
There are three version of the American Attribution Index: the Aggregate Index, representing average attribution indices across all participating companies and all of their respective industries; Vertical Industry Indices, which represent an industry-specific attribution index across all participating companies in that respective industry; and Company-Specific Indices, developed for a specific company.
The introduction of these indices will allow marketers to gain further insight into advertising ROI, and help marketers more profitably allocate advertising budgets across available online options.
Register directly at http://bit.ly/2OeCKk or get more details at http://searchmarketingnow.com
An Interactive Webinar: Turn Your Website Into A Lead-Generating Machine!
Get the inside scoop on how to ramp up sales through your web site in this eye-opening, interactive Webinar. Your host, Richard Banfield, CEO of Fresh Tilled Soil, will present web design principles that work, techniques to maximize sales, and case studies that show the wisdom in action! GOLDEN OPPORTUNITY: Email your website's url to us at webinars@glance.net for a chance to have your site analyzed LIVE during this Webinar!
Master the Fine Art of Networking to Win Clients and Increase Sales!
Reach out to the right people in the right way. Play to your strengths. Overcome your fears. Do your homework, and target your ideal clients...and the people who can get you close to them. Employ the secret techniques that transform card-carrying introverts into networking superstars. Witness networking demystified in our upcoming Webinar hosted by a true master in the field, Diane Darling.
Local Search: Opportunities for National Marketers
Speaker: Greg Sterling, Sterling Market Intelligence and Search Engine Land
Wednesday, February 25, 2009 - 1:00 PM EST (10:00 AM PST)
As search - and searchers - becomes more sophisticated, local search continues to be a popular choice for consumers who are ready to buy. For national marketers, local search is now an important piece of any strategic marketing plan.
In this webcast, Greg Sterling will discuss the latest developments in the Local Search landscape and how successful brand marketers can - and must-take advantage of local search in their overall marketing efforts. He’ll provide an industry overview, as well as examples of what works and what doesn’t.
Attribution Management Forum 2.0
This webcast continues the discussion surrounding how to identify, define and ultimately recommend better ways to measure and value an ad.
We’ll present a series of interactive polling questions and share the results with the audience immediately, so you’ll get some real-time information as to how leading internet marketers value ads.
Any good Internet marketing professional knows that assigning all of the value to the last ad clicked on before the conversion is inherently flawed. Most Internet advertisers, however, lack:
1. The tracking technology required to determine the actual team of ads and their sequence that lead to the conversion.
2. The valuation methodology to properly assess each ad’s true contribution and value to the conversion.
While a few technologies are now able to effectively track and assemble the purchase path leading to conversion, there is no industry-accepted standard or method for assigning relative value to ads in the path. How do we effectively attribute which ad - or group of ads - ultimately led to the final conversion?
We’ll cover a variety of common issues and scenarios surrounding attribution, such as:
* lifetime ad value with use of additional search
* how to properly credit ads that contribute to the sale of a non-related product
* how to give accurate conversion credit for purchase paths that include offline touches

