inbound marketing
How to Manage Your Brand in Social Media
Submitted by Anonymous on Fri, 10/30/2009 - 10:29
11/12/2009 1:42 pm
America/New York
Date: Thursday, November 12, 2009
Time: 1:00pm EDT / 10:00am PDT
This free webinar will cover:
• How to incorporate social media into your overall marketing strategy
• How to track and monitor your brand in social media
• Ways to attract more website visitors and leads from social media
• How to measure and evaluate the ROI of your social media marketing efforts
Presenter:
Mike Volpe, VP of Inbound Marketing, HubSpot
Webinar Presenters:
Mike Volpe, VP of Inbound Marketing, Hubspot
Webinar URL:
How to Be Smarter Than Your PR Agency - New Research on Creating News Releases That Work
Submitted by Anonymous on Tue, 05/12/2009 - 14:35
05/20/2009 2:00 pm
America/New York
Does the social media news release really work? When you spend hundreds, sometimes thousands of dollars on PR agency services and news releases, do you know if you're receiving the value you're paying for?
HubSpot recently conducted a study comparing social media news releases to traditional releases across different newswire services. This webinar will discuss the findings and show how to be smart with PR and understand news releases better than your agency.
This free live webinar will cover:
* Why social media releases may not be as effective as traditional releases
* How to format a press release to get more links to your site
* What features to look for when picking a press release service
* What happens behind-the-scenes after you submit a release to your newswire
* Marketing & PR techniques that are more useful--and cheaper--than many typical PR methods
Register online for the free webinar at http://www.hubspot.com/marketing-webinars/news-release
Webinar Presenters:
Mike Volpe, VP Inbound Marketing, and Rebecca Corliss, Inbound Marketing & PR Specialist, HubSpot
How to Use Inbound Marketing to Get More Leads at a Lower Cost Webinar
Submitted by Anonymous on Thu, 04/02/2009 - 19:08
04/08/2009 2:00 pm
04/08/2009 3:00 pm
America/New York
Cold calling, TV ads and other outbound marketing techniques are becoming less and less effective, but using search engine optimization (SEO), social media and blogging together can create powerful results with high ROI and a long lasting business impact. Learn the primary elements of inbound marketing and how to attract customers to you to lower your cost per lead and improve your marketing results.
Attendees will learn:
* How inbound marketing can lower your cost per lead
* The importance of including SEO with your social media marketing
* Why blogging and content creation is critical to your social media strategy
* How to measure social media marketing
Join Justin Levy, General Manager at New Marketing Labs and Mike Volpe, Vice President of Inbound Marketing at HubSpot on Wednesday, April 8th at 2p ET as we explore using inbound marketing to get more leads at a lower cost over traditional marketing channels.
Webinar Presenters:
Justin Levy and Mike Volpe
Webinar URL:
Marketing in a Recession - Free Webinar
Submitted by jonathan on Tue, 12/02/2008 - 17:31
HubSpot Free Marketing Webinar Series: Marketing in a Recession
December 5, 2008
12PM EST (GMT -5)
In a recession, marketing budgets are often the first to get slashed. For many that means cutting programs, cutting spending and cutting staff in order to make it through the economic downturn. But marketing in a recession isn't about marketing less, it's about marketing better and smarter.
